When building a new store in 2019, The Grocery Outlet wanted background music that was both compliant and intentional. Like many grocery operators, they were concerned about royalty issues tied to radio or consumer streaming. They also wanted a solution that aligned with their values from day one.
Why Pandora CloudCover
After researching their options, the team chose Pandora CloudCover for its licensed music, fair pricing, and simple setup.
“I was concerned about the royalty issue with playing music from even a radio station, so I decided to do the right thing. CloudCover seemed like a good price and was easy to set up."
- Jim Hocking, Owner & Operator
Today, The Grocery Outlet uses Pandora CloudCover in two stores, powered by CloudBox players that make it easy to deliver consistent music across locations.
The Result: Curated Background Music Customers Notice
For The Grocery Outlet, background music isn’t just about filling silence. It’s about creating a welcoming atmosphere, staying compliant, and choosing a solution that supports their values — without adding complexity to daily operations.
The store uses Pandora CloudCover to curate an uplifting mix that reflects how they run their business and how they want customers to feel while shopping.
Music has become part of the in-store experience — and customers notice.
“The only results I know for sure are the positive comments we get from our customers.”
- Jim Hocking, Owner & Operator
