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Why is Background Music for Restaurants So Important?

Research conducted by HUI Research and Soundtrack Your Brand suggests that playing the right background music for your restaurant could increase sales by 9%! With profits on the line, it’s vital to ensure that the music you play is right for the audience you serve.

Background music for restaurants is becoming an increasingly important factor in brand identity and the overall customer experience. Elements such as the genre of music, volume, tempo, and valence may play a pivotal role in influencing turnover rates and purchasing decisions.

Cloud Cover Music has extensive experience in choosing the right background music for restaurants to help drive sales and the customer experience. Let us provide your restaurant with the world-class reliability, scalability, and support that it deserves.

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Music for Restaurants, Bars & More

Bars, Pubs & Casual Restaurants

Consistency is key in the bar and restaurant business. Every aspect of your restaurant, bar or pub needs to be curated. The service, menu, the drinks and music should all work together to create a memorable experience. As a manager, you need control of your background music playlists, scheduling and permissions to ensure that you set the right mood at the right time. With a curated playlist focused on the right type of music for restaurants and bars, you can build momentum through happy hour, turn tables during dinner and encourage patrons to linger late into the night.

Fine Dining

Fine dining success is defined by a restaurateurs’ careful attention to the balance of food, service and atmosphere. The right background music playlist for your restaurant can accentuate a mood, evoke feelings and underscore themes in your space. As a restaurant operator, you need the ability to create separate moods in your reception area, bar, dining room, rest rooms and event spaces. Up-tempo music can move a couple extra cocktails in the bar, while light jazz with dinner can influence patrons to linger and even inspire the need for dessert or an after dinner drink.

Fast Casual & Quick Serve Restaurants

Speed is key in Fast Casual and Quick Serve Restaurants. Customers expect high efficiency from both in-store and drive-thru ordering, and studies show that down-tempo music can decrease perceived wait times and increase customer ratings in these environments. Also, during rushes, more up tempo music can turn tables more quickly. As a fast food operator, your control of background music playlists, scheduling and promotional messages can ensure that employees remain motivated, take-outs remain patient and diners enjoy a break in their busy days.

Why Choose Us as Your Business’s Music Solution?

  • Hundreds of stations for a low price

    Cloud Cover is an industry innovator, streaming music for business without long-term contracts or compromise at an unbeatable price.
    • All Licensing Included
    • Cloud-based platform
    • Wide variety of stations
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    Multi-location management from the app

    Stream at a single location or manage thousands of locations by setting permissions for regions & zones.
    • Manage one or multiple locations at once
    • Set permissions for devices, playlists and messages
    • Customize payment sources, methods and frequency
  • Music zones & branded messaging

    Influence Customers & Reinforce Employee Training with Integrated Promotional Messaging.
    • Play multiple streams within a single location
    • Upload ads & messaging to seamlessly blend into your music
    • Promote sales and incentivize engagement
  • Built with small & enterprise businesses in mind

    Strategic partnerships allow Cloud Cover to service enterprise businesses with world-class reliability, scalability and support.
    • Best Buy installation, support, equipment & financing
    • Native Sonos integration
    • 99% uptime via AWS streaming
  • Reporting and tracking for all activity

    Monitor local streaming and messaging activity with compliance and daily use reports.
    • Streaming reports on what’s been played
    • Report by location to ensure consistency
    • Track sales against promotion and station schedules
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    Custom tailored to your brand

    Our degreed Ethnomusicologists survey stakeholders to curate a streaming music program customized for your business’s needs.
    • On-site BrandMatch surveys
    • Custom brand mixes & station blends
    • Custom daypart scheduling for stations & ads

From $16.16*/mo*|Legal Music for Business

*When Prepaid Annually. Terms & Conditions Apply.

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